• Firestarters

  • Firestarter Logo

    Our Mantra

    We are the spark and energy our chamber needs to ignite growth and prosperity for our members while exploring new businesses to inspire. We are advocates. We are passionate and authentic. We are Firestarters.


  • Upcoming Events

  • Emily-Cory-Lamar-Advertising

    Firestarters Chair

    Emily Cory, @ Lamar Advertising


    I'm an Elkhart, IA native and Wartburg College graduate (Go Knights!). While at Wartbug, I was a member of the Track & Field team while majoring in communications. After graduation, I moved out to Dubuque to pursue my career in sales at Lamar Advertising. I spent 2013-2016 in Dubuque until an opportunity opened up for me here in Des Moines in November 2016. Since I've been with Lamar my love for the outdoor/billboard industry continues to grow and I am so grateful to be back in the Des Moines area - I love this city! I really enjoy meeting new people and any opportunity for a new experience, I'm the first one to sign up! Feel free to reach out to me if there is anything I can do to help out your business.

    Email: ecory@lamar.com.



    Laura Gibson, @ Central Iowa Center for Independent Living


    Laura Gibson, MS, CRC is the Director of Operations for Central Iowa Center for Independent Living. Laura came to CICIL in January of 2017 to continue her passion for working with individuals with disabilities. Laura comes from Candeo where she worked as the coordinator for Project SEARCH and provided employment services to assist people with finding and maintaining employment. Prior to that, Laura worked as a residential coordinator, a respite provider, and a case manager. Laura's desire to work with people with disabilities stems from having a sister with a disability and seeing first-hand the impact the right services an have on someone's independence and quality of life. Laura holds a Master's degree in Rehabilitation and Counseling from Drake University as a Certified Rehabilitation Counselor. Laura enjoys being active in the community and serves on the Access Advisory Board for the City of Des Moines, on the APSE (Association of People Supporting Employment 1st) Board as vice president, and on the IRA (Iowa Rehabilitation Association) Board. Laura is also an Ambassador for FuseDSM and enjoys participating in Chamber events.



    James Walford, @ State Farm


    James is married to his wife of 4 years, Krystal. James is an avid sports fan, particularly the Iowa Hawkeyes, Miami Dolphins, and Chicago Cubs. He and Krystal both have very close families and love to spend time with friends in their free time. James is the State Farm Agent on SE 14th St. He and his team take pride in protecting what you value most! See James for your auto, home, life, and business needs!




    Rob Morrison, @ HealthMarkets 


    I was introduced to FUSE DSM in 2015 when I was invited to sponsor the State of the City address, which has become one of my favorite events where you can see firsthand the progress happening in the city.   Since then I have made it my mission to connect and help business owners with whatever they need.  The Firestarter’s program has been a major part of my mission along with being involved in many networking organizations and charities including the DSM Jaycees, our young professional division of Fuse DSM. 

    I have been with HealthMarkets since 2006 where I work personally with my clients to identify their unique insurance needs and budget, and then offer a variety of options that address those needs.  My major area of focus is employer groups helping protect both employers and their employees with health, life, disability, Medicare and supplemental (voluntary) insurance. 

    I am originally from Clarksville, Iowa, a Graduate of UNI and moved to Des Moines in 2010.

    Here is where you can contact me.


    Roginia Moore Headshot

    Roginia Moore, Licensed Real Estate Agent

    Roginia Moore is in the business of creating connections, growing relationships, and being involved in her community.  Her goal is to educate buyers and sellers on the local real estate market, be a trusted resource through-out the home buying and selling process, and most importantly, provide a memorable experience. She serves as a trusted advisor to investors interested in investment properties. Roginia Moore is licensed to sell real estate in the State of Iowa and services Ankeny, Altoona, Des Moines Metro, Indianola, Runnells, Pleasant Hill, and Colfax. She is a highly motivated REALTOR® with more than 15 years of experience in finance and account management. She is gifted with a positive perspective that allows her to provide encouragement to others in their time of need.



    Krista Lindholm, @ Oasis, A Paychex Company


    Krista Lindholm is a Business Development Manager for Oasis, A Paychex Company (formerly known as Aureon HR) in West Des Moines, IA.  She has over 20 years’ experience of building long lasting  business relationships and assisting clients with the complexities of employment.  Oasis is a Professional Employer Organization (PEO) that works with small to mid-sized companies helping them to make employment easy.  We provide clients with a suite of HR services and technology infrastructure to help clients gain operational efficiencies, control costs, manage & reduce liability and give them the tools needed to help attract & retain top talent. 

    When Krista is not assisting clients solve their HR problems, you can find her spending time with her husband Jon and 2 sons.  A lot of that time is spent sitting on either basketball, football or track bleachers watching both boys compete or when time allows playing a round of golf, catching a good movie or relaxing with friends!  Krista is originally from Sumner, IA and a graduate of Augustana University in Sioux Falls, SD.

    If you have any questions regarding the complexities of employment pertaining to Human Resources, Payroll, Employee Benefits or Risk and Compliance, you can Email Krista directly or connect with her on LinkedIn.




    Andi Fagen, @ Creative DSM | Digital & Social Marketing


    Andi has been assisting in brand launches and business growth since her time at Iowa State in 2009.  The journey brought her to Los Angeles, Miami and eventually back home to the Midwest-Best, Des Moines.  She opened Creative DSM to continue helping small businesses launch and scale their businesses in the Des Moines community. Using creative digital marketing strategies, Creative DSM manages small business web design, search engine optimization, email marketing, pay-per-click campaign management, and social media optimization.

    Her favorite part of working with small businesses is meeting passionate professionals looking to drive business here in Des Moines, and educating business owners to stop doing it all.  Digital strategies are a great way to generate business without the annoying cold calls or wasted efforts; if done correctly.  When she's not strategizing SEO, she's a mom, wife, traveler, sushi connoisseur and $3 wine fan.

    You can reach her at www.creativedsm.com/fusedsm or at facebook.com/creativedsm.



    Noemi Saenz, @ Neighborhood Finance Corporation


    Noemi Saenz is a Renovation & Post Closing Specialist for Neighborhood Finance Corporation (NFC) in Des Moines. NFC provides unique lending programs to targeted neighborhoods providing purchase loans paired with forgivable loans of up to $10,000 to help with property repairs and home improvements. An NFC loan allows homeowners to do more!

    A native of Texas, Noemi considers herself an adopted Iowan after more than 15 years as a resident! She feels fortunate that her position at NFC allows her to work with homeowners to complete renovations on their homes and, in the process, fulfill the nonprofit mission of revitalizing neighborhoods.

    Noemi appreciates the opportunity NFC has given her to join groups like FUSE Firestarters. FUSE DSM is a place to connect & grow through networking during all of their lively events! FUSE’s diversity and the professional community have provided long lasting connections for Noemi. On her own time, Noemi enjoys connecting with her tribe – those that call her mom and wifey. Many times Noemi is mistaken for Google since she always is asked the most random questions by her tribe. 


  • FuseDSM is granted the right to use the attendee's name and/or likeness in photograph(s), video(s) and/or other digital media (hereafter “Photographs”) to promote FuseDSM in print and online publications, presentations, websites, and/or social media. The individual will not receive compensation for appearing in said Photographs.